🗺️ 17 phases · built in the open

We build in the open.
You follow the journey.

My Dog Journal 365 is built phase by phase with every milestone shared publicly. Kickstarter backers receive an update and a new working demo every time a phase completes — so you always know exactly where we are.

My Dog Journal 365 — Build Progress

Updated as each phase completes. Backers are notified with every update.

0 Phases Complete
1 In Progress
16 Coming Soon
Overall progress 0 of 17 phases complete
🔨
Phase 1
Dashboard & Home
In Progress

The first thing every user sees when they open the app. A beautiful overview of today's snapshot, all upcoming reminders consolidated in one place, and a full quick stats view across every section of the app.

Dashboard overview Reminder Hub Quick stats
2
Phase 2
Dog Profiles
Coming Soon

Create a rich, detailed profile for every dog — breed, date of birth, gender, colour, microchip number and photo. The app auto-calculates age in years and months and assigns a life stage badge. A photo gallery pulls together every photo you've logged across the app.

Dog profile creation Auto-calculated age Life stage badge Breed info card Photo gallery
3
Phase 3
Puppy Milestones & Breed Health Alerts
Coming Soon

An age-based milestone checklist for new puppy owners covering every critical development stage. Plus a database of known health risks for every breed — so owners of Labradors, Cavaliers, French Bulldogs and every other breed know exactly what to watch for.

Age-based milestones First vaccination guide Socialisation window Neutering age guide Breed health database
4
Phase 4
Journal & Photo Timeline
Coming Soon

A daily diary for life with your dog — log moments, moods and milestones, attach photos, and watch your dog's story come to life in a beautiful visual photo timeline. The kind of record you'll treasure for the rest of your dog's life.

Daily journal entries Mood selector Entry tags Photo attachments Photo timeline grid Search & filter
5
Phase 5
Health & Vet Records
Coming Soon

A complete digital health record replacing scraps of paper and forgotten appointment notes. Log vet visits, track vaccinations with next-due reminders, record ongoing medications with daily dose alerts, and note unusual symptoms as they appear.

Vet visit log Vaccination tracker Medication tracker Symptom diary Upcoming appointments Cost tracking
6
Phase 6
Grooming Log
Coming Soon

Track every grooming session — appointment date, groomer details, services done, coat condition, cost and when the next session is due. A dedicated grooming tracker that no competitor currently offers dog owners.

Grooming log Coat condition notes Cost tracking Next appointment reminder
7
Phase 7
Weight Tracker
Coming Soon

Log your dog's weight regularly and track it on a visual chart over time. A trend indicator shows instantly whether your dog is gaining, losing or stable. Includes a healthy weight range based on breed — great for sharing with your vet.

Weight entry log Visual line chart Trend indicator Healthy range by breed
8
Phase 8
Behaviour Diary
Coming Soon

Log every behaviour incident with trigger, severity and notes. Over time the app identifies which triggers appear most and shows you charts of patterns. Many dog owners discover their dog's anxiety has a very specific cause — knowing it is the first step to fixing it.

Incident log Trigger tracking Severity rating Pattern analysis Frequency charts
9
Phase 9
Feeding Log
Coming Soon

Track every meal and water intake, flag food allergies, note appetite changes and build a food library for quick logging. Weekly summaries show average daily intake. A simple habit that can be one of the earliest indicators that something isn't right with your dog.

Feeding entries Water intake tracking Food library Allergy flags Appetite mood Weekly summary
10
Phase 10
Walk & Activity Log
Coming Soon

Log every walk with duration, distance, weather and how your dog felt afterwards. Weekly summaries and monthly charts help you track whether your dog is getting enough exercise. Set a weekly walk target and measure progress against it.

Walk log Duration & distance Energy after walk Weekly summary Monthly charts Activity goals
11
Phase 11
Training Program
Coming Soon

A full structured training library across four categories — Puppy Basics, Obedience & Leash, Behaviour Correction, and Agility & Advanced Tricks. Each lesson has step-by-step instructions, tips and embedded video guides. Log sessions, build custom weekly plans and track your streak.

4-category library Step-by-step lessons Video guides Session log Custom 7-day plans Progress & streak
12
Phase 12
Documents & Important Info
Coming Soon

Store all your important dog documents in one secure digital folder — insurance policy, microchip certificate, vaccination cards, pedigree and adoption papers. Emergency vet contact details are always accessible, even without internet.

Document storage Insurance details Microchip info Emergency vet contact Expiry reminders
13
Phase 13
Achievements & Gamification
Coming Soon

Earn badges automatically as you hit milestones — first journal entry, 7-day streak, 10 walks logged and many more. Your daily streak counter rewards consistency. Monthly community challenges set a new goal every month to keep the habit alive.

Achievement badges Daily streak counter Milestone rewards Monthly challenges Badge showcase
14
Phase 14
Expense Tracker
Coming Soon

Log every dog-related cost — food, vet bills, grooming, insurance, toys and more. See monthly spend broken down by category with a clear budget dashboard and running annual total. Most dog owners are genuinely surprised when they see the number.

Expense log Category breakdown Budget dashboard Monthly totals Annual overview
15
Phase 15
Community & Blog
Coming Soon

Expert articles on dog training, health, nutrition, breed guides and behaviour advice — updated regularly with fresh content. Free to read for every user because every dog owner deserves good information regardless of their plan.

Featured articles Breed guides Training tips Health advice Nutrition guides
16
Phase 16
Monthly Health Report
Coming Soon

Generate a beautiful PDF summary of your dog's month — walks, weight changes, vet visits, training completed, grooming sessions and more. Share it with your vet at check-ups as a comprehensive overview, or send it to family who love your dog as much as you do.

Auto-generated PDF Monthly summary Health highlights Training progress Shareable with vet
17
Phase 17
Account & Subscription
Coming Soon

Full account management — profile settings, notification preferences for every reminder type, billing history and self-serve subscription management via Stripe. Upgrade to Premium or cancel anytime directly from within the app.

Profile settings Notification preferences Billing history Stripe portal Upgrade & cancel anytime

Follow the journey.
Back us on Kickstarter.

Every time a phase completes you'll receive an update and a new working demo. Join the waitlist to be first in the door when the campaign goes live.